Wednesday, September 17, 2014

For Apple: If Anyone is Listening

I WON'T BUY AN IPHONE VI AND WHAT IS WRONG WITH THIS PICTURE

I could text 500 word news stories real time on the original Blackberry keyboard.

The touch screen keyboards of today are not designed for my large hands or texting speed. What's more, the larger screen is why I still use a Samsung Galaxy Droid4x today (can you say tardy to the party).

So how do we improve the product?

Shatter resistant display, gel coated subcase for shock resistance to an 8 foot drop, a liquid tight, aluminum or stainless steel case, and printed nano circuitry to reduce connection ware.

I want something that won't break and will still fit clean, slim and without a bulge in the inside breast pockets of my suits.

The problem with Apple's approach is that they have banked on people accepting a product with a $500 plus price point as a disposable item, with a use life of 18 to 24 months.

That is wasteful. But then I grew up with lighters, flashlights, and watches designed to last five years or indefinitely. No matter how you look at it, the costs of the Apple IPhone is way too many work hours for the crap shoot of a product you have to insure to keep from buying it two, three, or four times during the service contract.

The extension of contract is an insult, the lack of durability is an injury waiting to happen.

Phones: Replace Bakelite with black plastic, black plastic with 60s era colored plastic, rotary with push button, and then some off the shelf cordless digital push button. But not $500 of junk.

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